Brand Strategy & Identity + Packaging & Print Design
With creativity and chic style at its core, Luxe Rebel Leather Co. is an established, custom clothing & accessories brand dedicated to curating handmade leather pieces which will be adored for years to come - Each garment is designed to effortlessly enhance your wardrobe & bring out the badass luxe rebel in you.
Founder, Bridie approached us with a clear vision to completely rebrand her studio. This included changing the business name, and creating a fresh look that aligned with the future goals & growth of her brand.
We developed a new strategy-led identity for Luxe Rebel Leather Co. that exudes exclusivity and captures the brand's cool, unique image. This was achieved by focusing on inspirational colours, custom typography design, and elevated visuals. Our goal was to create a seamless brand experience across all platforms, complementing the expressive and luxurious garments, and giving the feminine brand an empowering, bold edge.
(FEATURED PROJECT)
Brand Overview & Project Brief:
Brand Founder & Designer – Bridie Rimmer
Branding Design – AUG Studios
CREDITS:
"I worked with Emily through her branding package and it was a dream. Emily is dedicated to her work in a professional friendly manner and her work is impeccable. She understood what I was wanting to achieve with my brand and created something incredible. I'm so excited to go forwards with my brand confidently now. Thank you, Emily and I hope to work with you again in the future."
– Bridie Rimmer, Brand Founder & Designer
(CLIENT LOVE NOTE)
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